A study by Statista indicates that mobile apps are slated to generate about USD 188.9 billion in 2020. The number of mobile apps on Playstore and Apple store in the last few years is simply mindboggling. 2018 spawned a record number of mobile apps; will 2019 prove to be a year of mobile app trends and upgraded tech stack? We already get some wind of it!
1. Internet Of Things (IoT):
IoT has proved to be a game-changer that has enabled one to control a slew of devices using smartphones. There is a continuous exchange of data with smart devices connected through software and sensors within an inter-connected network delivering a range of applications. This year will see more reduced expenses, expedition of operations and enhanced cyber-security. Healthcare, however, will be a key adopter of IoT-based mobile apps.
2. AR & VR:
The use of AR/VR is driving the gaming industry forward. More realistically, it is now adopted in social media networking sites such as Instagram and Snapchat with integrated AR filters. The coming years will see more of it in the areas of better user engagement and improved buying experience on social media mobile apps.
3. Chatbot application:
Chatbots have transformed the self-service framework delivering customers or users with personalized replies to their queries in real-time. Chatbots, initially, deployed in Slack, Facebook, Skype, will find increased usage in native mobile apps, with advancements in AI. This year we can get to see more accuracy levels with respect to responses to customer queries with the deployment of Chatbots.
4. Machine Learning (ML) and Artificial Intelligence (AI):
Recently, a combination of Machine Learning and Artificial Intelligence has shown incredible results in analyzing and segregating large amounts of organizational data and supplying the management with insightful actionable data. ML and AI can help build smarter mobile applications that can discover the reasoning behind info and offer a much personalized user experience, thus re-defining app development.
5. Instant Apps:
User convenience can make or break the success of mobile apps. Instant apps, such as Red Bull TV, New York Times Crossroad and Skyscanner, can only grow in popularity this year because they don’t eat up much of your phone memory and never fail to deliver a unique user experience displaying the simple functionalities of a website.
6. Wearables:
The day is not far away when wearables will turn out to be a must-have accessory. The health sector will attract more apps that will accessorise with cost-effective and affordable wearable devices, covering basic to advanced health management features from personal health to lifestyle this year.
7. From cash to mobile payment:
From cash to cards to mobile payment, the evolution of e-payment has been simply astounding. As we enter into 2019, this growing trend will become the ‘new norma’ as mobile payment wallets like Paytm, Google Pay are already ruling the roost with Apple Pay expected to join the bandwagon soon.
Blockchain Technology:
One of the most important trends to watch in 2019, Blockchain has brought in an exceptional level of transparency and security in all forms of digital transactions. The biggest beneficiaries will be the supply chain, retail, healthcare and financial service industry that will be advantaged by the decentralized ledger maintaining a record of every single transaction and breach-free record.
All said and done, it will be sheer excitement to see how these trends impact everyday mobile app experience in 2019. Isn’t that the best part of it?
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