Why Digital Transformation is important?

Several major companies in Singapore have taken the ‘digital transformation’ route in recent times. Emerging tech platforms like Machine Learning, Artificial Intelligence (AI), Analytics, Business Automation, Robotic Engineering, Blockchain, IoT, Big Data, AR / VR Systems, bespoke IT solutions and personalization, etc enable the transformation of any organization into a truly ‘intelligent digital-first’ one. A recent study indicates that businesses in Singapore seem to make a giant leap forward for their investments in digital transformation. Just for the data, 67% of respondents have already reaped the benefits of their investments.

Let us first understand what digital transformation is…

Digital transformation, in simple terms, is the digitisation of services or products by launching the latest, enhancing the existing or discovering new technological business models for enhanced operational performance, output and improved decision making. This also involves collaborating closely with the clients to help their business objectives in a number of ways through digital transformation.

The company or organization undergoing digital transformation has to understand that each transformation is different from one another. Digital transformation not only demands updation of a company’s technological platform, but also continuous evaluation and improvement of the team’s skills and competencies for the future.

Business vs. customer vs. product

Digitisation is impacting every aspect at the organization level. Here are three important ways a company can leverage technology in terms of business:

1. Use the required technological platform to support business functions and processes, enhance productivity and promote team collaboration.
2. Build latest technology and include growing research areas into product or solution development such as IT & Software bespoke solutions, machine learning, automation, etc.
3. Enhance customer experience journey with tailored personalised communication, interaction, personalised and continual support.

Benefits of Business Digital Transformation:

Depending on the application tool and software, whether web or mobile based, and the execution success-rate, some of the most important benefits include:

• Enhanced team communication, collaboration, productivity and output
• Improved data processing, reporting and analytics – leading to accurate and data-driven decision-making processes
• Increased mobile and web access to organization-wide information
• Continuous analysis and optimization of business activities and processes
• Reduced operational costs through automating iterative tasks and optimizing business processes
• Availability of resources and time for improved customer-centred experience
• Quick implementation of changes in the needs of customers and the competitive environment

Looking to implement and leverage the full potential of business digital transformation in Singapore? Give us a shout to increase your revenue and organizational growth today through digital transformation!