Why should you add Chatbots for your business in 2019?

Chatbots have been calling the shots of late in the virtual customer support space. No sooner had Facebook implemented Chatbots, than others started to follow suit. There are lot more reasons why Chatbots are imperative for your business this year to scale up and improve relations with existing and new customers. Cost savings is the biggest advantage to implementing Chatbots, given that they can be placed in Slack, Telegram, Facebook Messenger, SMS, et al depending on your business. Customer outreach can present fresh opportunities for businesses integrated with Chatbots.

A study shows that 75% of online users are using one or more messaging platforms. Although research shows that an individual uses approximately 24 apps a months, 80% of the time is spent in only five apps. This means though it isn’t enough targeting at a single app, you still have higher chances of integrating chatbot with any one of these platforms.

1. Available 24 x 7:

Gone are the days of boring music being played over and over while you’re put on hold by a customer support executive. Studies show that a person spends an average of 7 minutes before they are put through a customer care executive. Live chat is history too, though phone calls and emails still prove useful in other ways. Bots are fast replacing all these and more.

Chatbots never get exhausted and tirelessly make replies to customer’s queries. They never take a break. Any better than chatbots to improve customer satisfaction in your sector?

2. Handling Customers:

There is a restriction to the number of things humans can multi-task at one time, perhaps not more than 3-4 things—anything beyond that will lead to human discrepancies. Chatbots will have no problems conversing even with thousands of users. Come rain or shine, Chatbots can make a clean sweep of every single customer query instantly.

3. Helps you save on money:

Let us tell you a simple hack to save valuable time and money: Because chatbots are good at handling all sorts of customer queries, you can cut down customer support bench to almost half its size by allotting the simple day-to-day queries to chatbots and leave the tricky ones that require human touch to the customer support team.

4. 100% customer satisfaction:

Human behaviour is subjective to mood and emotional swings. Customer service area is no exception. Because chatbots are programmatic bots, they can effectively deliver the same level of customer support. In areas such as hospitality, medical and tourism, chatbots are trained to speak the customer’s language; this is something every service industry should be religiously aiming at to bring about 100% customer satisfaction.

5. Automation of repetitive work:

Chatbots help automate queries and usually tasks that require iteration. Thanks to slack bots that help save time and increase productivity levels. For instance, if someone has bought a new item from your eCommerce site or if a bug occurs, then a short summary of it is sent to a slack channel.

6. Personal Assistant:

Shoppers could use Bots for travel, food or clothing recommendations, or even get trading tips and hacks from a finance bot. This can only get powerful with personal touch. Furthermore, the chatbot can recall all your choices, and give you the best possible options the next time you visit the particular site.

The proliferation of innovative technologies like NLP, AI and Machine Learning can only make bots more intelligent and agile than ever before; therefore, it is only safe to say at this point that failing to invest in chatbots would put you in some disadvantage.